New Pepsi Ad Creates Controversy And Kendell Jenner Is The Leading Lady

Pepsi has been around since the 1800s. The company is known to use celebrity endorsements. There has been many celebrity spokespersons over the years.

However, their recent ad and spokesperson may just be the most controversial yet.

One of the “Kardashian” sisters, Kendell Jenner, is the latest celebrity to endorse Pepsi. Somebody at PepsiCo thought it would be a good idea to use protest propaganda to sell soda.

In the ad, Jenner is seen handing a soda to an officer in the midst of a protest. There’s a brief moment of silence as the officer cracks open the can, then Jenner runs back to the cheering “protesters” pumping her fist. As if some revolutionary moment had just occurred.

Of course this ad has received tons of backlash. Pepsi definitely isn’t the first company to attempt to capitalize off the world’s current social injustices, but it’s good to see people finally paying attention. Who really thought this was a good idea?

Although it’s unfortunate that companies and brands have historically made profits off controversy, this is probably something that will continue. The fact of the matter is people may get mad in the moment, but will people really stop supporting these companies for the long haul?

"This is a global ad that reflects people from different walks of life coming together in a spirit of harmony, and we think that's an import message to convey”, Pepsi said in a statement to CNN.

Check out the commercial below and let us know your thoughts.